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Johnson & Johnson

OUR PROMISE: ACTIVATION

To symbolize the delivery of their promise to babies and moms around the globe by their reformulated products, Johnson’s employees and their families came together to fold 1,000 origami storks.  According to Japanese legend, the folding of 1,000 paper cranes will result in a wish granted or promise fulfilled.  

Production Design: David Shor

Fabrication: RND Studios